
Macat International Limited
Blue Ocean Strategy. How to Create Uncontested Market Space, Paperback/Stephanie Lowe
46,99 lei
✔ În stoc la elefant.ro
Vezi oferta la elefant.ro
✔ În stoc la elefant.ro
Vezi oferta la elefant.roCompetitors have always existed in business, but what if it were possible to render your competition irrelevant? This is the critical question posed in Blue Ocean Strategy , which argues that the path to success of any company lies not in taking on potential competitors, but in the creation of "blue oceans" in uncontested market space.











